If I understand it correctly, members of the platform buy what would amount to stock shares (for lack of a better term) in other members of the platform. (The stock rises based on reputational clout -- like all stock, really). Then, in turn, the person who was purchased can float back a benefit to the purchasers, who then encourage other people to buy stock shares in them. The whole thing is dependent on more people joining and buying.
Federal attorney, writing thought crimes on Medium. To connect: Adeline.Dimond@gmail.com